The Princess Charlene of Monaco Foundation South Africa (PCMFSA) and Lifesaving South Africa (LSA) are on a mission to make our waters safer. This partnership combines the expertise of one of South Africa’s leading water safety organizations with the PCMFSA’s global reputation for drowning prevention and education. Together, they are inspiring communities to prioritize water safety and embrace the lifesaving spirit.
Discover the Lifesaving Movement
Every weekend and public holiday, young members of Lifesaving South Africa dedicate their time to ensuring the safety of bathers across South Africa’s beaches, pools, and inland waterways. These passionate volunteers work tirelessly to save lives, often unnoticed, but their contributions are immeasurable.
Now, Lifesaving South Africa invites you to experience their work firsthand through a series of Beach Activations happening across the country. These events offer an opportunity to meet the heroes behind the movement and witness their impact in action.
You may have seen their story through the inspiring video Value Contributions of Lifesaving South Africa, but the activations will bring those efforts to life. It’s your chance to learn about their sacrifices and join the cause by becoming a water safety advocate.
What to Expect at the Beach Activations
Families are invited to participate in an engaging and educational program that highlights the importance of water safety. Key activities include:
WaterSmart Demonstrations: Fun, hands-on presentations to teach drowning prevention and how to stay safe in and around water.
Interactive “Stay Safe” Messaging: Games and challenges designed to empower children and adults alike to be mindful around water.
These activations are more than just events—they are an invitation to join a movement that saves lives. By attending, you and your family can become water-safe ambassadors, equipped with the knowledge and skills to make a difference.
29 & 30 Nov & 1Dec – Westridge Gardens, Mitchells Plain Festival
1 December – Dairy Beach, Durban, Durban Surf LC – 10am to 1pm
7 December – North Beach, Durban, Durban Surf LC – 10am to 1pm
8 December – Kings Beach, PE, Kings Beach LC – 11am to 2pm
13 December – Toti Main Beach, SABC Breakfast Show – 6am to 9am
14 December – Humewood Beach, PE, Seagulls LC – 10am to 1pm
14 December – Mossel Bay, WC, Marlin LC – 9am to 12pm
14 December – Clifton, WC, Clifton LC – 10am to 1pm
16 December – Stranndfontein SLC ,Strandfontein – 10am to 1pm
20 – 23 December – Amanzimtoti Beach, Water Sweets 24 – 8am to 1pm
27–31 December – Toti Main Beach, Sapphire Sizzling Summer – 9am to 2pm
The partnership with Lifesaving South Africa embodies the Foundation’s mission to promote practical, life-saving skills. Through these collaborations, PCMFSA ensures that the message of water safety reaches families and individuals nationwide, making every community a little safer.
“As we approach the holiday season, I urge everyone to prioritize safety and look after one another, especially around the highest risks of swimming pools and open water. Let’s make this festive season a time of joy and togetherness by creating safe, fun environments for our loved ones. A little awareness goes a long way in preventing accidents and saving lives.
Thank you for your continued support of the Princess Charlene of Monaco Foundation South Africa. Together, we are building a safer future for all. Stay safe and have a wonderful holiday season.”
Why It Matters
Drowning remains a leading cause of accidental death, especially among children. With the holiday season upon us, and families flocking to beaches, rivers, and pools, there is no better time to learn about water safety and teach it to those around you.
Through partnerships like the one between PCMFSA and LSA, we can make a meaningful difference. Join us at the Beach Activations, support the lifesaving community, and become a water safety advocate for your family and community.
Together, we can create a culture of safety and save lives.
